make their vision a reality




At Designed By Betty, we strongly believe that branding is so much more than creating pretty designs. I work with brands who inspire me and whose core values align with my own. Together, we will dive deep into your story, your ideal customer, and your mission to build a brand that communicates who you truly are, what you do, and the unique value that you provide.

I offer strategic brand design, Shopify, Showit and Wix website design services rooted with strategy with the goal of creating something unique from the inside out that's authentic to who you are as a brand. I provide design solutions to solve your business problems that will help you see more sales, growth and connect with your target audience.


Betty Ma

The brand designer, strategist, photographer, business consultant, entrepreneur & creative-of-many-talents behind the one-woman creative studio, Designed By Betty. I've been an artist my entire life, however, instead of graduating with a design degree, I have a bachelor's degree in accounting and finance. I still remember from the moment I could pick up a pencil, I was constantly drawing, painting, and exploring every creative outlet I could get my grubby little kid's hands-on. After graduated from university, I've discovered my love and passion for photography and therefore started my journey in wedding photography in 2017.

With my love for art and design, I've decided to quit my job as a Financial analyst at the bank in 2019 and began freelancing professionally, transforming my self-taught explorations of photography, graphic design and business strategy into a booming business. And I haven't looked back since! Over the past few years, I've had the privilege of collaborating with over 50 very talented creatives, entrepreneurs, small businesses, and all the other amazing people around the world, helping them reach even bigger business goals.


My ultimate goal is to help you confidently attract the right customers, and show up authentically & cohesively in your business.




Japan & Iceland


Sushi, Poutine, Cheese Cake and Desserts


I am a night owl & I don't drink coffee


Shopping, Watching K-drama and Reality shows


English, French, Cantonese and Mandarin


Drawing, Watching reality shows

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"When I first met Betty, I was a small fish in a big pond. I had completed my certifications and was working tirelessly trying to attract clients. I had no website, just a small link to a bookings page. I came across Betty when I heard her speak on Clubhouse. The insight she offered about branding really spoke to me and I booked a call with her the very next day. From the beginning, Betty was kind, informative and patient.

She listened to my mission and was able to see all my branding blind spots. She helped me lock in a niche and create a space and community for my current and future clients. Whenever I had questions or needed clarification, Betty responded in a timely manner and always went above and beyond. She really listened to my ideas and helped take my vision to the next level. Betty's attention to detail is out of this world and she truly is a master at her craft. Within one week of launching my website, I signed 5 new clients. I receive so many compliments about my website and it makes me feel like a confident boss lady. Thank you for everything, Betty! I could have not done this without you. I would 100% recommend Betty to anyone looking for a luxury branding experience and feel to their business. She is the real deal."


I am incredibly passionate about design, my work, and carrying this through to each project, small or big. I am also a very detail oriented person who is paying close attention to all the little details.





I'd call myself a problem solver, brand consultant instead of a graphic designer. I always spend around 2 weeks researching into my customer's brand, their industry and how this can be implemented into design to really help my clients to reach their dreams and objectives.⁠



Every business has a unique story and we're here to retell it through creative design If you're struggling to reach your goals and your target audience with your current branding, let's talk about how we can create a design for your business that stands out and build a successful & profitable business.

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Does this sounds like you?

You want to scale your business, but you don't feel confident with your branding & website.

You don't feel confident enough yet to charge more for your products & services.

You have tried DIY your own branding & website and just feel stuck.

You want your brand and website to attract your dream clients, but you have no idea how.

You feel overwhelm and just hear crickets when launching your new offers.

You need a Brand Design Expert to just do it right for you. 

Now imagine how it would feel if...

You can just leave your branding in expert hands, so you can focus on what you do best.

Give your business a 6-7 figure facelift.

Gain clarity, have a solid brand foundation to support your vision and design a comprehensive brand strategy.

Have dream clients or customers lining up to work with you or to buy from you. 

Having a consistent brand and online presence that's as unique as you are.

Stand out amongst your competitors and never have to compete on price again.

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